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Your Trusted Partner for AV & Security Solutions
Fearings AVS has been delivering cutting-edge audio-visual and security solutions for over 27 years. Founded by Doug and Lois Fearing in a 600-square-foot facility, the company has grown into a leading provider with offices in Madison and Milwaukee, Wisconsin. Our team of experts specializes in designing and implementing customized AV, automation, and security systems that enhance productivity, safety, and communication for businesses across industries. With a focus on innovation and client satisfaction, we partner with organizations to build scalable infrastructure that meets evolving technological demands. Our commitment to excellence is reflected in our 96%+ customer experience rating and Better Business Bureau A+ accreditation since 2009. We approach every project with core values rooted in service, integrity, and continuous improvement, ensuring clients receive solutions that deliver measurable results.

From high-performance sound systems to enterprise-grade security networks, our expertise spans commercial audio, video conferencing, digital signage, access control, and infrastructure cabling. Our legacy of serving over 4,000 customers includes partnerships with institutions like Kalahari Resorts, Zendesk, and Dane County Airport. We maintain a client-centric philosophy, offering 24/7 monitoring for security systems and personalized support throughout the project lifecycle. With a leadership team combining decades of industry experience and technical certifications, Fearings AVS remains dedicated to advancing businesses through technology that drives operational efficiency and competitive advantage.
Services
Audio Conferencing Video Walls Security Systems Automation Control Infrastructure Cabling Digital Signage Access Control Sound Masking Thermal Cameras Room Scheduling
Details
  • Year established: 1998
Highlights and features
  • We offer 27+ years of specialized expertise in commercial AV and security systems
  • Our team holds certifications in Crestron, QSC Q-SYS, and AMX automation systems
  • We provide 24/7 security system monitoring and emergency response capabilities
  • Our Better Business Bureau A+ rating since 2009 demonstrates consistent service excellence
  • We implement patented automation workflows for energy efficiency and operational optimization
Associations and certifications
  • Better Business Bureau
What people say
Outstanding to work with Professional and courteous Impressed with results Responsive and helpful Excellent attention to detail
Services
Audio Conferencing
Our audio conferencing solutions integrate high-fidelity sound systems with cloud-based platforms like Zoom and Microsoft Teams. Designed for corporate environments, these systems ensure crystal-clear communication through advanced echo cancellation and noise suppression technologies. The service includes custom installation of microphones, speakers, and digital signal processors to optimize voice clarity in boardrooms and collaboration spaces.
Video Walls
We design and install high-resolution video walls using LCD displays or direct LED tiles for impactful visual communication. These systems feature anti-glare screens, color calibration, and scalable configurations for single or multi-window layouts. Ideal for command centers, retail environments, and corporate lobbies, our solutions include content management software for dynamic digital signage applications.
Security Systems
Our enterprise-grade security systems combine video surveillance, access control, and intrusion detection technologies. Features include thermal cameras for temperature screening, gunshot detection sensors, and cloud-managed access systems with biometric authentication. The service includes 24/7 monitoring, mobile app control, and integration with emergency response protocols for comprehensive facility protection.
Automation Control
We implement automation solutions for lighting, climate, and AV equipment control using Crestron and QSC platforms. These systems allow centralized management through touchscreens or mobile apps, enabling one-touch scene activation for meetings or events. The service includes energy usage optimization and integration with room scheduling software for improved operational efficiency.
Infrastructure Cabling
Our infrastructure services provide high-speed data cabling solutions for network backbone connectivity. Specializing in fiber optic and Cat6 cabling, we ensure reliable data transmission for Wi-Fi access points, security cameras, and AV equipment. The service includes structured cabling design, signal testing, and future-proof installations to support evolving bandwidth requirements.
People
Douglas Fearing
Co-Founder/President
Graduate of DeVry Institute of Technology with 49 years in the technology industry. Founded Fearings AVS in 1998 after starting in TV repair. Oversees daily operations and maintains active involvement in technical projects. Holds leadership roles in multiple community organizations focused on mentoring and education.
Lois Fearing
Co-Founder/Accounting, Human Resources
MATC graduate managing Fearings' financial operations and HR functions. Active community volunteer with leadership roles in Kinship Mentoring and Schools for Haiti. Brings 10 years of healthcare administration experience to HR practices. Coordinates company culture initiatives aligned with core values.
Ehren Tresner
VP of Technology and Innovation
Drives technology strategy through continuous research of emerging trends. Develops innovative solutions that enhance system capabilities across audio, video, and automation platforms. Provides technical leadership for sales and engineering teams. Maintains industry certifications in leading AV and IT systems.
Ben Voeck
Director of Commercial AV
10-year veteran leading commercial AV team with 20+ years industry experience. Specializes in designing integrated audio-visual systems for corporate clients. Focuses on delivering solutions that combine technical excellence with user-friendly operation. Manages implementation of complex AV projects from concept to completion.
Chris Matson
Senior VP of Sales
20-year company veteran with expertise in sales acceleration and EOS implementation. Leads sales team in developing strategic partnerships with new and existing clients. Combines technical knowledge with relationship-building to deliver tailored solutions. Holds certifications in advanced sales methodologies and leadership development.
Questions
What commercial AV services do you offer?
We provide audio conferencing, video walls, digital signage, sound masking, and background music systems tailored to business needs.
How do you ensure system compatibility?
Our engineers test integrations with platforms like Zoom, Teams, and Webex to guarantee seamless operation across all devices.
Do you serve areas outside Wisconsin?
While based in Wisconsin, we implement solutions across the Upper Midwest and partner with certified technicians for national projects.
What security features do you provide?
We offer video surveillance, access control, gunshot detection, and thermal cameras with 24/7 monitoring capabilities.
Can you integrate with existing systems?
Yes, our solutions work with legacy infrastructure through modernization and hybrid system implementations.
How do you handle emergency situations?
Our security systems include real-time alerts, automated emergency notifications, and remote access for immediate response.
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